Retail eCommerce has maintained revenues on an upward scale since 2016 and is since projected to soar to $116 billion by 2021. Fashion brands have cultivated innovative ways to satisfy the demands of the ever changing consumer market. Techstyle has revolutionized the fashion eCommerce industry by creating a model that has been put to test and proven to be efficient. Techstyle initiated the membership program in eCommerce that enables customers to join the subscription platforms. This distinguished creation has earned clients loyalty rewards and discounts on retail sales.
The premier program was launched on the footwear brand by Techstyle in 2010. The subscription membership has since increased to more than 6 million leading to exponential growth of shoe sales. JustFab fashion line has acquired Fabkids and Shoe Dazzle thus increasing product variety in the shops. Techstyle has been the major promoter of the membership program it initiated. The company leaders and its professional technical team have continued to roll out effective additional innovations to keep the marketing tool on top of competition.
Techstyle was co-founded by Adam Goldenberg and Don Ressler. The duo has firm backgrounds in technology and online marketing. Their alliance to create Techstyle was a force directed by both their love for technology and creative online ventures. Adam Goldenberg has accumulated 20 years of experience in creating and running online businesses since he was at a tender age of 15. He created an online gaming website called Gamer’s Alliance which was acquired by Intermix. He later proceeded to becoming the youngest Chief Operating Officer at Intermix. Goldenberg initiated Intelligent Beauty and ecommerce brand that formed the starting point of additional related companies like Dermstore and JustFab.
Don Ressler’s career path was one similar to Goldenberg’s’. He innovated fitnessheaven.com, a brand that was also acquired by Intermix. He had raised enough capital to enable him create a variety of online companies rooted to his main feature of technology and online marketing. Don Ressler and Goldberg preconceived Techstyle, an online mogul that is reinventing fashion retail and marketing sector. Together these forefront leaders have innovated a trusted brand that attracts productive results.
Techstyle is an online shopping arena that seeks to achieve success and satisfy customer needs. They specialize in product diversification, producing unique and customized brands that suite the tastes and preferences of its clients. Suitable technology and marketing techniques are heavily engaged to streamline online shopping. Techstyle has launched a series of well coordinated ecommerce products like Fabletics that cater for the wider needs of common buyers.