Top Entrepreneur Don Ressler

Don Ressler is an entrepreneur who has been behind a number of successful startup companies. He helped found Intelligent Beauty and all of its subsidiary companies. When he first began his career, he started up a company called and then sold it to Intermix Media in the year 2001. After selling Fitness Heaven, Ressler would then help co found Alena Media. During this company’s existence it would earn hundreds of millions of dollars in revenue through advertising on It would be the most profitable division of the entire company. In 2005, Don sold Intermix Media to News Corp. However the company would be ignored Intermix and the company slumped. As a result, Don looked to found another company in order to continue his entrepreneurial career.

Knowing that he had the ability to thrive in the emerging field of online advertising, Don Ressler looked to create a company that specializes in building brands. After gathering a number of Alena employees, Ressler came up with the idea for a company known as Intelligent Beauty. The company would be a direct to consumer retailer that specialized in online skincare and cosmetics. After two years in business, it would develop a subsidiary company known as SENSA. The leadership of this company would be Brett Brewer of Intermix and Dr. Alan Hirsch. Within two years, according to, the company secured $43 million in funding and would begin to establish itself as a thriving business.

In the year 2010, Ressler looked to develop yet another company under the Intelligent Beauty brand. The new company would be known as JustFab which received $33 million in funding from Matrix Partners. Ressler appointed Kimora Lee Simmons as the President and Creative Director. After several months of operation, the company would secure another $76 million in funding from a number of venture capital firms. Along with founding the three companies of Intelligent Beauty, Don Ressler would help co found Fabletics which specializes in women’s athletic apparel. Just like all of the other businesses he has built, Ressler helped Fabletics become one of the top retail companies in the United States within three years.

As part of his business success, Ressler believes that it is very important to find the right partner to start a company with. This is important during the initial stages of business development. With the right partner, you can get the help you need to organize and run a successful company. Along with these things, a good partner can also help you come up with new ideas that can maximize the success of your business at Getting the proper funding is also another key element of putting together a successful business. This strategy has helped Don become one of the most successful entrepreneurs in the United States.