Fiji, Aquafina, Dasani, Perrier. Everyone knows of and has probably drank from one of these popular brands of water bottles in their lifetime. However, there’s a new brand of water that’s been causing quite a splash recently: Waiakea water.
An article by Affiliate Dork outlines what is so special about Waiakea water and how this start up company created by a twenty-two year old is taking the beverage industry by storm.
First, let’s provide some background about Waiakea. According to Forbes, twenty-two year old Ryan Emmons noticed a gape in the water bottle market when it came to eco-friendly consumers. Naturally, those who are concerned about the environment are more likely to carry a reusable bottle rather than buy plastic water bottles. Visit the company website Waiakea Springs to know more about Waiakea Water.
He solved that problem by making Waiakea water good for the earth through environmentally friendly packaging. By this time or sooner next year, Waiakea will produce the world’s first fully degradable water bottle, hitting the nail on the head for a demographic that opposes plastic.
Not only are their bottle eco-friendly, Waiakea water comes from “both snowmelt and rain on the pristine snowcapped peak of the active Mauna Loa volcano. The source is one of the purest environments on Earth. After passing through 14,000 feet of volcanic rock, the water becomes rich in minerals like magnesium, potassium, and calcium, which are all good for your skin, hair, bones, and nails” (Forbes). Pretty refreshing stuff.
Affiliate Dork investigated Waiakea water further in their article “The Truth Behind Waiakea Water”. After pointing out what a clustered market bottled water is, Affiliate Dork pointed out that products need to be eye-catching in order to stand out. Enter Waiakea. Not only does it come in an aesthetically pleasing blue bottle, but they utilize a trendy location (Hawaii) and providing the world’s first degradable water bottle. Not only is the eco-friendly water bottle amazing in and of itself, but being the “world’s first” anything is a great marketing technique… hats off, Waiakea. Read more about Waiakea Water on specialtyfood.com.